diff -up libvpx-v1.0.0/libs.mk.pcfix libvpx-v1.0.0/libs.mk
--- libvpx-v1.0.0/libs.mk.pcfix	2012-05-11 15:54:50.452637490 -0400
+++ libvpx-v1.0.0/libs.mk	2012-05-11 15:55:06.694515039 -0400
@@ -232,7 +232,7 @@ vpx.pc: config.mk libs.mk
 	$(qexec)echo '# pkg-config file from libvpx $(VERSION_STRING)' > $@
 	$(qexec)echo 'prefix=$(PREFIX)' >> $@
 	$(qexec)echo 'exec_prefix=$${prefix}' >> $@
-	$(qexec)echo 'libdir=$${prefix}/lib' >> $@
+	$(qexec)echo 'libdir=$${prefix}/$(LIBSUBDIR)' >> $@
 	$(qexec)echo 'includedir=$${prefix}/include' >> $@
 	$(qexec)echo '' >> $@
 	$(qexec)echo 'Name: vpx' >> $@